Below you'll find a list of all posts that have been categorized as “practice owner’s mindset”
Did you see something I posted in the Vets Marketing Facebook group a few weeks back? Here’s a screenshot of it: It happened at my Vets Mastermind group. This is a recreation of the conversation: Me: “How much less do you charge for a second consult?” T: “It’s £10 less.” Me: “Why do you charge less for a second consult? …
Wouldn’t that be amazing? Because clients who are insured and in your health plan are typically your best clients. They’re more compliant. They visit more often. And ultimately, they spend more on their pet with you. Imagine if from this very moment, every single new client HAD to jump through these 2 hoops, in order to join your practice. This …
Have you heard of broken windows theory? It’s a policing theory that if you permit small visible signs of crime to remain, they eventually and inevitably lead to bigger, more serious crimes. It was used in the 1990s to clean up New York. I live on the edge of Milton Keynes (the world’s best new city), and my daughter goes to …
In my survey last week I asked this question: What’s the one thing (above all else) that stops you from doubling your net profit in the next 12 months? There were some very insightful answers: “Not enough hours in the day to keep all the plates spinning” “Time, and maybe some motivation” “Feeling overwhelmed with so many things to do and …
Years ago, I read a sentence in a business book that immediately resonated with me. So I swiftly stole it and added it to my own repertoire: (side note – despite hours and hours of searching, I can’t remember what the book was. If you know, please can you drop me a line) When we start our own business, we’re looking …
I read a lot of business and marketing books (actually, these days I listen to more books on Audible than I read). And I’ve been meaning to tell you about this one for a while. Last week, it helped me save £6,058. And a few weeks before, it saved me a few more thousand pounds. This is the book: It’s …
Sometimes the hallmark of a business owner is that we pride ourselves on our busyness, as much as our business. Most of the practice owners I’ve met are high performing individuals. This is why we get frustrated with our staff and other mere mortals, who can’t do what we do, at the pace we do it. But even you and I …
There’s a multi storey car park I use in my home city of Milton Keynes now and again. It’s very tight, especially for bigger cars. And a couple of weeks ago, the car park and my car had a little falling out. The car park won. Yes I managed to completely wreck 3 panels The crash repair guy Rob said …
Back in 2005, I started my first business. I was still working full-time running a radio station, so was ducking out to make furtive phone calls during the day, then doing most of the work from my spare bedroom in the evenings. Ahhh… how much spare time you have before children come along… The business I started was a PR …
Have you seen the big new show on Netflix right now? It’s called Tidying Up with Marie Kondo. The format is simple. She turns up at people’s houses and, er, helps them tidy up. Yeah, there’s a specific strategy to it and a load of crying and stuff too. But essentially that’s it. It’s quite compelling. And despite the excellent DC …
